Travel industry has evolved over the years, prompting fierce competition. If you are a tour operator, then no matter where you are operating from, your potential guests are searching and reading the reviews before they book. We specialize in tour operator reputation management by helping them with automated review collection, negative review routing, branded social media content and real time analytics dashboard. We give you the tools to protect and enhance your reputation where it matters most, on TripAdvisor, Google, Viator, GetYourGuide, and more.

Let us help you attract more bookings, build traveller trust, and stay competitive in a global marketplace where a single review can make or break your season.

Why Online Reviews Are Critical for Tour Operators

The travel and tourism industry is changing rapidly around the world. As of 2023, 72% of travellers preferred to book their trips online instead of traditional travel agencies. Those travellers are smart and savvy. They don’t just browse but compare, filter, and judge based on what others are saying. One negative comment about any segment can deter dozens of bookings.

Google prioritises businesses with frequent, high quality reviews, and TripAdvisor ranks businesses with positive feedback and penalizes poor reputations. As evident, each platform has its own rules and review protocols which makes reputation management time consuming and error prone. Keeping tabs on every variable